Maybelline New York is a leading cosmetics brand offering innovative, affordable makeup products worldwide, known for empowering self-expression and setting beauty trends.
Maybelline New York
PROJECT TYPE:
Print/digital
The House of Maybelline is a creative platform by Maybelline New York that celebrates self-expression, beauty innovation, and emerging trends. It brings together diverse voices and talents to showcase the brand’s bold and inclusive vision.
The House of Maybelline
Moodboard





An alternate concept shared with the client, explored in multiple colorways.

Introducing
Maybelline’s
Moonlight wellness gathering
Project brief:
Design an event invite for an upcoming Maybelline Brave Together event hosted in collaboration with Jenna Kristina.
Event Details:
Date: June 11
Location: Los Angeles
Theme: Timed to the full moon, the event will focus on reflection and intention setting, aligned with the Maybelline Brave Together initiative.
Tone: Empowering, calm, reflective, and intentional.
Assets Provided:
Maybelline Brave Together logo
Initial mood board for look and feel
Next Steps:
Final invite copy will be shared once approved. Please begin creative exploration in the meantime.
Deadline:
Initial design direction requested by EOD today.
CLient moodboard:

My moodboard


